How do you know if you are doing it right? I've been on
Twitter for a
couple of years, but I only got serious about using it in the last
several months. There are lots of tools out there by 3rd party
developers. Here is one to let help you assess the Twitter identity you
are creating.
The address for the website is
www.twittergrader.com. It's easy to use
and see what score and ranking you get in the world of Twitter. I put
my username in recently to discover that I'm making a grade of 87,
and I ranked 1,249,877 out of 9,520,956 Twitter users at the time I
checked.
The more interesting part is the algorithm used to come up with this
score.
Why do they think I'm making 87%?
Several factors are used:
Followers: Yes, the number of your followers matters. Additionally,
the power or reach of those users is also calculated.
Updates: How often and how recent...did you tweet one time a month
ago? Not good. Do you tweet every minute of the day? Not good either.
Believe me- you're not
that interesting.
Ratio: Followers to Following . Here's the brief explanation. If you
are following 100 people and you have 100 followers, the ratio is 1:1.
It says that you are interesting and people follow you AND you are
interested in other people. If you go extremely outside that range,
it says something else. If you are following 1000 people and only have
100 followers, it says that you aren't interesting enough to follow.
Or you're a spammer. Or something else undesirable. You should be in this to
build relationships. You can't do that if people aren't also following you.
On the flip side, if you have 10,000 followers and you are following 100 people,
you are probably famous (or apublishing agent) and don't need to read this
for advice on Twitter.
Engagement: Are people retweeting your tweets? Are you funny,
interesting, empowering, or engaging? If you tweet only the mundane,
chances are no one will retweet you. Are you TALKING to people? Hey,
this isn't Facebook. It's not about status updates. Tweet links with
interesting content or pictures. Variety is nice.
The website didn't give away the entire algorithm for scoring Twitter
users. If they did, someone would steal their great idea.
What do you
think is important on Twitter?